Friday, June 28, 2013

Brand Blog- DENIM By Mallory Owens

BLUE JEAN BABY…

In our glamorous section of the universe, we love {and we mean love} D E N I M.  We, the CHIC team, take the fit and comfort of our jeans very seriously. Christina has searched all over to bring you CHIC ladies the perfect brands that will fit each of your body types just perfectly. What are these dream jeans, you ask?

[[Level 99 and Sold Design Lab]]

 Here’s some background info on the most heavenly pieces of denim you’ll ever slide onto your body.
 
Level 99 is a very popular brand, worn by many of your favorite celebs including style icon, Sarah Jessica Parker. The style queen can be frequently seen roaming the streets of New York City sporting her Levels. So much so that the company designed a pair and named them after her
 

Sarah Jessica Parker, Jessica Alba, and Katherine Heigl all proudly wearing their Level 99!
If you’ve ever walked into our shop and looked to your right, you’ve most definitely noticed the wall of chairs holding a plethora of jeans in all colors and cuts. That would be our Level 99 shrine. Levels generally fit comfortably right on your hips. Not too low, and not too high, and they aren’t going anywhere. The company is always coming out with trendy new styles and colors… different cuts and flares. We could go on and on about this amazing jean all day long, but we’ll keep it plain and simple. This denim is ah-maze
{On to the next…}
 
 

We just started carrying Sold, and we are already so in love… The fit of these jeans is absolutely amazing. Once again, hugging the waist at the perfectly comfortable place, {not to high, not too low} and the softest denim you will ever touch. We carry a size range from 25 to 32, a very diverse range. These girls were made to fit all women; so come on in and feel the heaven of these babies…
 


Okay, and AS IF you weren’t already convinced these aren’t great jeans, here is Beyonce walking the streets in her Solds and SJP {again!} modeling for them! Sarah Jessica must really know her jeans J

.   .   .

We obviously have some great jean options at CHIC, and denim is an every season thing. So come on in and give these great brands a whirl. Your body will thank you.

Until Next Time, Ladies…

xoxo, CHIC
 
 
 
 
 

Tuesday, June 4, 2013

It's a Mu Mu World By- Mallory Owens


Ladies of CHIC; if you have hung out with us at all, we have most definitely slipped the label above in your dressing room and shared our obsession many a time over the past two years. Show Me Your Mumu is a line of clothing that we have carried with us since the very beginning; and in a sense, Mumu has grown with us. We have been absolutely thrilled to watch this brand grow into the household name it has become, all the while creating more and more Mumuheads {pause – Mumuhead: not only someone who wears mumu, it is someone who sees the world through Mumu colored glasses…} in our beloved corner of the world, CHIC Boutique in Northwest Arkansas.

Mu is designed and founded by two friends: Cammy Hebert and Cologne Schmidt. They founded the brand in 2010, both quitting their jobs in top NYC showrooms and moving to Los Angeles to pursue their dream. {Aren’t we glad they did?!} The ladies said that their mission in designing these pieces were to create flowy clothes that still flatter a woman’s shape. They began just creating pieces that were one size fits all, then ventured out into more fun and complex things, such as crop tops, top slips, chiffon pants, comfy tees, maxi dresses, the list goes on and on! The possibilities of Mumu are endless and we know the ladies have more up their sleeve…. We can expect a lot more from these girls very soon; they simply can’t be stopped!

Made in America, and according to their website, “Not only are the mumus Americans, they are made in Gorgeous California.. Just like avocados and Jelly Bellys.” It is such a contemporary line of clothing and stands for everything fun and laid back in life. When wearing Mumu, one feels like nothing can ever go wrong.

We, the CHIC team, are so proud to call ourselves S E R I O U S Mumuheads from the beginning. We have loved watching this brand grow into what it is and what it will become.

Until next time, ladies…
CHIC